“great taste” isn’t something one just born with. It’s a skill. & like any other, we can get better at.
I recently read about this specially for YouTube, but it applies to literally anything:
“Start a private playlist on YouTube, and save video ideas that catch your eye… Then every weekend go through that playlist, and write down why you think that video performed. It helps train your ’taste’ for ideas…”
TL;DR: Build a swipe file. Save great hooks if you want to get better at writing. Screenshot websites if you want to get better at design.
Once a week, ask: Why tf did this work? What did they do differently?
Build this ritual, & build your taste.
remember: Almost anything can be trained (even being funny or going viral), so choose what matters & spend your time on it.
(also to build a skill, spend time on copyhour ).